Zhiyu Zhu

Structured Master Table for Converted-Customer Profiles and Pricing Information

Field Definitions and Anonymised Sample

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Row Type
Consultation Date
Age
Willingness to Pay
Customer Type
Customer Category
Amount Paid
Staged Services and Pricing Reference
Potential Case Value and Recoverable Amount
Male Partner’s Assets, Occupation, Work, and Income
Third-Party / Extramarital Relationship Structure
Client Identity: Female Partner’s Occupation, Income, Cash Flow, and Asset Control
Situation
Thoughts: Fears, Pain Points, Concerns, and Misconceptions
Client’s Own Words
Content Topic
Customer Conversion Journey
Customer
Lead Counsel
Field Definition

Used to mark the customer’s level of action drive. The live field is a single-select field with options: Strong / Moderate / Unclassified.

An analytical label distilled from real converted cases, used to summarise the customer’s core action motive and marriage goal. The live field is a single-select field.

Used to segment customers by value, payment basis, and service-fit matching. The live field is a single-select field.

Used to record what services are provided at each stage, how pricing is set, and which service package the customer ultimately accepted.

Used to judge the value space the customer may recover, secure, protect, or regain.

Used to judge the male partner’s resource scale, earning capacity, asset control, and potential value pool.

Used to judge whether the third party has entered the family interest structure and what kind of threat it creates for the customer and children.

Used to judge the customer’s own payment capacity, cash flow, and her level of control within the family asset structure.

Used to record the customer’s objective situation, such as marriage breakdown, asset leakage, child security risk, or shifts in asset control.

Used to record the customer’s subjective drive, such as what she fears, what she cannot accept, what she truly wants to secure, and why she is willing to act.

Used to preserve key customer phrasing and help understand the customer’s real concerns. The public page does not display the actual content of this field.

Used to feed customer insights back into content planning and decide which questions can become online acquisition topics.

Used to record the key stages from consultation to case discussion to conversion, supporting conversion-path retrospectives.

Anonymised Sample
2026-06-03
32
Strong
StrongModerateUnclassified
Clearly aware that the marriage has broken down, settling the financial account
Highly driven by revengeLife space fully squeezed, with no way outFighting for family assets for herself and her childrenClearly aware that the marriage has broken down, settling the financial accountWants to take control of assets and make the marriage more stableWants a divorce, but the dispute is not majorHas a revenge impulse, but also real-world concernsClear goal, strong execution
B
ABCTo be verified
RMB 25,000
Closed service: filing a lawsuit against one third party. Amount paid: RMB 25,000.
The customer may pursue two main value pools: 1. Recover assets the male partner gifted to the third party, with a simulated amount of about RMB 500,000. 2. In a divorce property dispute, pursue marital property division benefits, with a simulated amount of about RMB 10,000,000.
The male partner is a software engineer at a major tech company with annual income above RMB 1 million. The customer suspects he may also hold equity, dividends, or other long-term income, but the exact amount is unknown. He controls most of the family’s financial information, and the customer does not fully understand his asset structure or cash flow.
There are at least two clues pointing to extramarital relationships. The customer suspects the male partner transferred financial benefits to a third party. One of the third parties has a 10-year-old out-of-wedlock child.
The female partner works in sales management for a top international consumer brand and earns about RMB 1 million a year, giving her strong cash flow capacity. She owned a pre-marital apartment now worth about RMB 3 million, but lacks full control over marital property, mortgage burden, and the male partner’s asset trail.
1. The customer knows almost nothing about the third party and only has partial clues about the extramarital relationship and asset flows. 2. The apartment purchased during the marriage is marital property, but the mortgage is mainly paid by the female partner alone, creating an imbalance where assets are shared but pressure is borne by one side. 3. The male partner does not yet know the affair has been discovered, so the customer still has time to secure evidence and trace asset clues. 4. The couple has a son who has just turned one, and the customer is highly sensitive to child custody and future financial security.
1. The customer fears she may not be able to resist confronting the male partner too early, which would make evidence preservation, asset tracing, and later strategy more difficult. 2. She wants financial security for her one-year-old son. 3. She is determined to win custody of her son. 4. She hopes to first recover assets by suing the third party, then decide whether to enter a divorce property dispute based on the male partner’s assets and the case progress.
Not shown
You think walking away from the house means you can leave cleanly during a divorce? The real danger is this: the house is gone, but the debt remains. Supplementary note: correcting the misconception that giving up the house means giving up the mortgage. Debt risk still needs to be handled at the same time.
The customer added the lawyer on WeChat and asked directly about infidelity and protecting assets.
Ms. Cai
Lawyer Zhu